The Power of Masonry – Elevating Developments with Viblock Brick & Structural Masonry

The Power of Masonry – Elevating Developments with Viblock Brick & Structural Masonry
Discover how Viblock Brick & Structural Masonry can transform developments with durability, style, and efficiency. Build smarter with NZ’s trusted masonry solutions.
Introduction: Building Smarter, Stronger, and More Eye-Catching Developments

In today’s fast-paced property market, developers need more than just materials—they need solutions. The right building materials don’t just shape a structure; they define longevity, aesthetic appeal, and long-term value. Whether you’re working on a boutique townhouse project, a high-density urban development, or a luxury residence, the choice of materials can set your project apart.

That’s where Viblock’s selection of masonry solutions comes in. Designed to balance beauty, performance, and efficiency, our Brick and Structural Masonry offer property developers a way to create standout projects without compromise.

Structural Masonry delivers unmatched strength, fire resistance, and thermal mass, making it the perfect solution for inter-tenancy walls and high-performance construction.

Brick Veneers provide a refined, architectural aesthetic, with a lightweight structure that suits both external facades and striking interior walls.

Threefold Architecture’s Christchurch office transformation, featuring Viblock’s Fluted 390 Fluted was recognised with a Silver award in the 2024 Best Design Awards (Workplace Environments), showcasing how structural masonry can elevate both form and function. Photography @hstoreyphoto

The beauty of Viblock masonry is that it’s not just functional—it’s aspirational. Whether you’re after the timeless charm of brick or the architectural presence of exposed masonry, our range is designed to elevate your development and maximise its value.

Viblock Brick: Elevating Design with Timeless Appeal

Brick veneers are the perfect fusion of style, efficiency, and versatility, making them a go-to choice for property developers who want high-end aesthetics without the complexity of full-brick construction.

  • Premium look and feel – A wide range of colours, textures, and finishes allows for customisation to suit any architectural style.
  • Cost-effective and lightweight – Brick veneers are locally made and dimensionally true, resulting in easier and faster installation.
  • Multi-storey capabilities – Engineered for up to three-story builds, making them a serious contender for high-density developments.
  • Internal and external applications – Perfect for feature walls, fireplace surrounds, and facades that demand character and depth.
  • Durable and low maintenance – Resistant to New Zealand’s tough weather conditions with long-lasting performance.
Sherborne Townhouses: Smart Design Meets Lasting Performance

Maximising space without compromising quality, Sherborne Townhouses by Hierarchy Group is a prime example of thoughtful, high-performance design. Featuring Viblock’s Dart Brick, the development achieves a refined, modern aesthetic while ensuring long-term durability. The brick cladding not only enhances the architectural character but also provides excellent thermal mass, improving energy efficiency. With overlapping freehold units, strategic window placement, and carefully designed outdoor spaces, this project delivers both privacy and openness — making it a standout in urban living.

Project by Hierarchy Group |  Featured Product in this build by Jar Builders: 450 Slim in Grey

Brick Range: Options for Every Vision

Viblock’s Brick range provides a range of sizes, colours, and textures, allowing developers to create distinctive, high-end facades.

Slim Range
  • 220 Standard (220 x 73 x 70 mm) – A timeless classic, available in smooth, honed, or rumbled finishes.
  • 390 Villa (390 x 85 x 140 mm) – A weatherboard look with all the benefits of brick.
  • 390 Half (390 x 90 x 90 mm) – In half height the 390 takes on a refined proportion, perfect for minimalist architecture
  • 390 Slim (390 x 40 x 70 & 90 mm) – In its slimmest profile, the 390 creates a fine-grain pattern that can be beautifully enhanced with mortar colour choice.
  • 450 Half (450 x 70 x 70 mm) – A sleek, modern option.
  • 450 Slim (450 x 52 x 70 mm) – Ideal for fine detailing and elegant facades.
Classic Range
  • 220 Double (220 x 136 x 70 mm) – Perfect for feature walls and detailed brickwork.
  • 450 Double (450 x 220 x 70 mm) – A larger format for bold, structured facades.
  • 450 Standard (450 x 136 x 70 mm) – Ideal for creating linear, contemporary designs.
Distinctive Range
  • 390 Fluted (390 x 190 x 90 mm) – A striking architectural block that offers a minimalist look. 
  • 390 Split (Various sizes) – Splitting creates a bold texture that mimics the look of stone. 
View Product

Colours & Finishes to Suit Any Design

Brick ranges offers a variety of colours to complement any architectural style. From natural, warm terracotta tones to deep charcoals and crisp whites, these options allow for versatile and striking finishes. For projects over 150m², custom colours are available to meet specific design visions.

Technical Considerations: Designed for Performance

While brick veneers are known for their aesthetic appeal, they also offer structural and functional advantages.

  • Suitable for high-performance builds – Brick veneers can be used in three-story developments, integrating seamlessly with timber, steel, or masonry structures.
  • Moisture and ventilation control – Properly installed veneers allow air circulation and prevent moisture buildup, ensuring long-term durability.
  • Structural integration – Veneers require ties into the main structure to maintain stability and wind resistance.

Viblock Structural Masonry: Strength, Sustainability, and Smart Design

While brick offers a refined architectural aesthetic, structural masonry is where strength meets sustainability. Developers looking for high-performance, long-lasting, and low-maintenance solutions will find masonry blocks to be an ideal choice for multi-unit housing, commercial spaces, and energy-efficient developments.

Unlike traditional timber framing, which requires additional layers for fireproofing and insulation, structural masonry delivers these benefits inherently, making it a cost-effective and future-proof solution.

Project by Brooksfeild |  Featured Product 220 Standard Terracotta

Project by Vale Property |  Featured Product 220 Standard Grey

Why Developers Love Structural Masonry

Architectural flexibility – Available in honed, textured, fluted, and split-faced finishes, allowing developers to use masonry as a structural and design feature.

Load-bearing strength – Ideal for multi-storey construction, inter-tenancy walls, and large-scale developments.

Fire and sound resistance – Non-combustible and highly effective at noise reduction, making it perfect for high-density housing and commercial projects.

Thermal mass and energy efficiency – Reduces heating and cooling costs by stabilising indoor temperatures year-round.

Minimal maintenance and long lifespan – Unlike timber or lightweight cladding, masonry won’t warp, rot, or degrade over time.

Project by  Assembly Architects Binoculars project in Queenstown uses 20 Series Structural Masonry in Grey

Choosing the Right Solution: How Viblock Supports Your Project

With brick and structural masonry both offering unique benefits, the key question for developers is: Which solution best fits your project?

At Viblock, we provide expert guidance to help developers maximise the value, efficiency, and performance of their builds. Whether you’re designing a high-end townhouse development, multi-unit housing, or a commercial space, our team ensures you choose the right materials for the job.

Veneers vs. Structural Masonry – Finding the Right Fit for Your Development
When to Choose Brick
  • Optimised for visual impact – Achieve the classic brick look with a lightweight, efficient installation.
  • Ideal for external facades and internal feature walls – Add architectural character to both interiors and exteriors.
  • Supports multi-storey developments – Brick veneers work efficiently for buildings up to three stories, integrating seamlessly with timber, steel, or concrete structures.
  • Faster and cost-effective – A practical choice for developers who want premium aesthetics without full masonry construction.
When to Choose Structural Masonry

Enhances energy efficiency – Thermal mass properties help regulate indoor temperatures, reducing heating and cooling costs.

Engineered for performance – Load-bearing strength eliminates the need for additional framing in many applications.

Perfect for multi-unit, inter-tenancy walls, and high-performance builds – Fire resistance, soundproofing, and durability make it a smart long-term investment.

Architectural flexibility – Use masonry structurally and aesthetically, with options like honed, textured, fluted, and split-faced finishes.

Designed to blend effortlessly with Wānaka’s alpine landscape, Stackbrae’s homes showcase the strength and beauty of Viblock masonry. Thoughtful design by Assembly Architects ensures privacy, stunning views, and a seamless connection to nature.

Build for the Future with Viblock Masonry

As a developer, every decision you make—from design aesthetics to material selection—impacts the value, efficiency, and longevity of your projects.

With Viblock Brick and Structural Masonry, you get the best of both worlds:

  • The refined elegance of brick veneers for premium facades and feature walls.
  • The strength and resilience of structural masonry for high-performance, energy-efficient buildings.

Ready to transform your next project? Talk to Viblock today for expert guidance on choosing the right masonry solutions.

Viblock: The Smart Choice for Developers

Let’s build something iconic together.

  • Maximise property value with high-end finishes.
  • Streamline construction with efficient, durable materials.
  • Meet NZ building standards with fire-resistant, soundproof solutions.
  • Future-proof developments with sustainable, low-maintenance masonry.

Ready to take your next project to the next level? Get in touch with Viblock today to explore the right masonry solutions for your build.

Reach us by calling 0800 842 562 or via our contact page.